The beloved Sanrio characters are back in the spotlight with the launch of Hello Kitty Merch Match, a free-to-play 3D puzzle game available on both Android and iOS across 144 countries. This exciting new game invites players to tap on three matching merchandise items featuring their favorite characters, offering a delightful experience for fans of all ages. With over 1,000 collectible items, players can immerse themselves in a vibrant world filled with nostalgia and charm.